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Glossary

Return on equity (ROE)

Net income divided by shareholders’ equity: the profit a company earns on the money its owners have invested and left in the business.

On this page
  1. How it works
  2. What to watch for
  3. Related terms

Return on equity (ROE) measures how much profit a company generates on the equity its shareholders own. An ROE of 20% means the business earned 20 cents in a year for every dollar of book equity. Investors watch it because a company that can reinvest at a high ROE for many years tends to compound its value quickly; it is one of the most cited measures of business quality.

How it works

The DuPont breakdown splits ROE into three drivers, which shows where a high or low number comes from:

What to watch for

  • Leverage. Debt shrinks equity relative to assets, which raises ROE even if the business is no more profitable. Check Debt-to-Equity Ratio alongside it.
  • Buybacks. Repurchasing shares reduces equity, so ROE rises. Some large companies have bought back so much stock that equity is tiny or negative, making ROE extreme or meaningless.
  • One-off items. A big gain inflates a single year; a write-down that cuts equity can inflate later years.
  • Industry norms. Banks are often judged against an ROE of around 10% to 15%, while asset-light software firms can show much higher figures.

ROE and the Price-to-book ratio (P/B) ratio are linked: companies with persistently high ROE usually trade at large premiums to book value.

Written and fact-checked by Finabase Research. Last reviewed . Spotted an error? Tell us.

Educational content, not investment advice. Finabase Learn explains how markets and tools work. It does not recommend any security or strategy, and examples are for illustration only. Investing involves risk, including the loss of principal. Rules and figures are for the United States unless stated and can change — check the cited source before you act.