FiEE Generates ~$1.3M In Service Revenue from Kyoto Art Auction, Advancing Its ArtTech O2O Business Model

Kyoto event generates approximately US$1.3 million in service revenue for FiEE, highlighting opportunities in next-generation art discovery and collector engagement

OSAKA, Japan, Nov. 6, 2026 /PRNewswire/ -- FiEE, Inc. (NASDAQ:FIEE) ("FiEE" or the "Company"), a technology company integrating Internet of Things ("IoT"), connectivity, and artificial intelligence ("AI") to redefine brand management solutions, today announced the successful completion of its international art exhibition and accompanying auction in Kyoto, Japan. The event marks a milestone in FiEE's evolution toward an online-to-offline ("O2O") ecosystem integrating art and technology ("ArtTech"), connecting artists and global collectors through digital engagement, physical experiences, and commercial transactions.

Organized by the Company's subsidiary, FiEE Channel Limited, in partnership with the Museum of Kyoto, Harmony of Ink: FAx26 Kyoto International Contemporary Art Exchange Exhibition took place from October 23 to 25, 2026. The accompanying auction, held on October 23, 2026, attracted nearly 400 participants online and in person, resulting in an aggregate artwork transaction value of approximately US$2.9 million. The aggregate transaction value represents artwork sales, not the Company's revenue. FiEE generated approximately US$1.3 million in service revenue from the auction, highlighting the commercial potential of its O2O business model. Building on this success, FiEE plans to organize regular art appreciation and networking events to deepen collector engagement and create additional revenue opportunities.

Discovering hidden gems: Engaging the next generation of collectors

FiEE sees opportunities to engage younger collectors, including millennials (Generation Y) and members of Generation Z, who seek originality, cultural identity, and emerging artistic talent beyond established names.

Leveraging its network of key opinion leaders ("KOLs"), digital content capabilities, and curated exhibitions, FiEE aims to connect artists with collectors seeking distinctive artworks and hidden gems. By combining online discovery with physical experiences, the Company seeks to make art more accessible while expanding international exposure for artists.

Beyond transactions: Art advisory as a service

FiEE believes artwork acquisition should mark the beginning of a lasting collector relationship. The Company sees opportunities to develop art advisory services that would offer personalized artwork recommendations, artist introductions, acquisition assistance, collection development, and post-transaction support.

Complementary offerings, including artwork safekeeping, promotional services, and exhibition opportunities, could further strengthen collector relationships. By extending engagement beyond individual purchases, FiEE aims to encourage repeat transactions and generate advisory fees and recurring service revenue, supporting a more diversified business model.

Connecting online discovery with offline experiences

FiEE's O2O strategy integrates digital engagement with physical cultural experiences, creating a connected journey from artwork discovery to acquisition. The Company's software-as-a-service ("SaaS") solutions support this strategy. The FiEE Channel App supports content creation, social media amplification, and audience acquisition, while the Fontree App enables online participation in curated art sales and facilitates transactions. Physical exhibitions and private events are intended to complement these platforms, allowing collectors to experience artworks firsthand and build relationships with artists.

Together, these channels create opportunities for continued engagement, repeat participation, and additional value-added services.