PPHC Acquires Strategic Communications Firm Reevemark For Up To $80M

Reevemark, which will keep its name, will operate as a standalone business within PPHC's TrailRunner International ("TrailRunner International" or "TRI") group. Reevemark further strengthens PPHC’s full strategic communications portfolio, deepening its market-leading capabilities in litigation, crisis and special situations communications alongside its existing strengths in corporate and financial communications and sports, without adding overlapping or duplicative infrastructure.

The total consideration is up to $80.0 million, comprising initial consideration of $28.0 million and additional maximum contingent consideration of up to $52.0 million.

Acquisition Highlights

Founded in 2018 by Brandy Bergman, Hugh Burns, Paul Caminiti, Delia Cannan and Renée Soto (the "Sellers"), Reevemark provides strategic counsel for high-stakes, value-determinative and reputational matters.
This transformational acquisition adds market-leading capabilities in litigation support, transactions, shareholder activism and crisis communications, and will be immediately earnings accretive to the Group.
Reevemark is ranked in Band One in the Chambers and Partners 2026 Litigation PR & Communications and Crisis PR & Communications guides. Chambers has recognized Reevemark's litigation work since 2020 and its crisis work since the guide's launch in 2021, with all five Founding Partners individually ranked.
Reevemark recently developed and launched Sentinel, a proprietary agentic AI simulation capability built specifically for high-stakes matters which models how key stakeholders will react to client actions and audience reactions over time.
Adds a team of 17 professionals in New York and a roster of public and private companies, asset managers and select individuals across a broad range of industries.

Strategic Rationale

The Acquisition is a transformational step in PPHC's strategy of building a portfolio of premium strategic communications and advisory businesses that help clients navigate their most consequential issues. The Acquisition follows PPHC’s July 2026 acquisition of Tancredi Intelligent Communication Ltd ("Tancredi"), a strategic communications and advisory firm headquartered in London, which also operates under the TrailRunner International umbrella. With Reevemark, PPHC brings together leading litigation communications practices on both sides of the Atlantic, positioning the Group as a global leader in the field.

Litigation communications is one of the fastest-growing areas of the strategic communications market and a discipline in which Reevemark, Tancredi and TrailRunner International hold deep, complementary expertise. Reevemark also serves as a trusted advisor to board and management teams, with market-leading capabilities in transaction communications, shareholder activism, crisis communications, bankruptcy and restructuring, drawing on decades of big-firm experience, data-driven digital insights and battle-tested best practices. These capabilities complement TrailRunner International's corporate and financial communications platform and strengthen the Group's offering to clients in their highest-stakes moments.

The Acquisition creates clear and immediate cross-selling opportunities. PPHC's c.1,500 existing clients gain access to Reevemark's specialist expertise, while Reevemark's clients gain access to the scale and reach of the wider PPHC network across Washington, the U.S. states, London and Europe.