Krispy Kreme Expanding Footprint To Netherlands Under Signed Agreement With Jafa Holding; First Store Expected In Late 2026

Krispy Kreme, Inc. (NASDAQ: DNUT) ("Krispy Kreme" or the "Company") today announced an agreement with Jafa Holding BV to bring Krispy Kreme to the Netherlands, with the country's first shop expected to open in late 2026. The expansion marks a significant milestone as the Company continues to grow globally through its capital-light franchise model.

The first Netherlands Hot Light Theater Shop will feature the brand's iconic Hot Light experience and serve as both a retail location and a production hub, anchoring a broader phased expansion across the country. The Company expects approximately 30 locations to open over the next five years.