BBB National Program's National Advertising Division Finds Several Freshpet Claims Are Unsupported, Recommends Discontinuing Claims
Benzinga Newsdesk 7 months ago
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In a Fast-Track SWIFT challenge brought by The Farmer's Dog, BBB National Programs' National Advertising Division found certain Freshpet, Inc. dog food claims supported, but recommended others suggesting that its dog
In a Fast-Track SWIFT challenge brought by The Farmer's Dog, BBB National Programs' National Advertising Division found certain Freshpet, Inc. dog food claims supported, but recommended others suggesting that its dog food is "human grade" be discontinued.