TechTarget Announces Strategic Partnership And Integration With Outreach To Help Customers Drive Better Business Outcomes By Efficiently Identifying, Effectively Engaging Prospects In Active Buying Journey

This powerful combination helps mutual customers drive better business outcomes by efficiently identifying and effectively engaging prospects in an active buying journey

TechTarget, Inc. ("Informa TechTarget") (NASDAQ:TTGT), global growth accelerator and leading provider of intent data and insights to the B2B technology sector, today announced a strategic partnership and integration with Outreach, the only workflow-first sales execution platform. The integration empowers mutual customers to connect the dots between active buyer research and sales engagement so they can book more meetings, drive better conversations, create more pipeline, and accelerate deal velocity.