Giftify Announces Strategic Acquisition Of TAKEOUT7 In An All Stock Transaction Valued At 350K Shares Of Giftify Common Stock
Benzinga Newsdesk 1 year ago
M&ANews
cquisition adds comprehensive restaurant ordering and AI-powered marketing solutions to Giftify's digital commerce ecosystemCombined platform connects over 185,000 restaurants with enhanced technology suite for
cquisition adds comprehensive restaurant ordering and AI-powered marketing solutions to Giftify's digital commerce ecosystem
Combined platform connects over 185,000 restaurants with enhanced technology suite for independent operators
Giftify, Inc. (NASDAQ:GIFT) (the "Company"), the owner and operator of CardCash.com and Restaurant.com, and a leader in the incentives and rewards industry, today announced the strategic acquisition of TakeOut7, a restaurant technology company offering comprehensive online ordering solutions through its TakeOut7 platform and AI-powered digital marketing services through its Platr platform, in an all stock transaction valued at 350,000 shares of Giftify common stock, expanding Giftify's technology offerings to include end-to-end solutions for independent restaurants.
Key Highlights of the Acquisition
- Adds TakeOut7's comprehensive restaurant technology platform featuring both online ordering and AI-powered marketing solutions
- TakeOut7's ordering & marketing platforms has proven track record of generating $300M+ in trackable sales for restaurant clients
- Expands Giftify's restaurant network reach to over 185,000 establishments nationwide
- Creates synergistic opportunities between Restaurant.com's deal platform and TakeOut7's technology solutions
- Provides immediate access to established POS dealer network of 50+ sales offices across the US
Comprehensive Restaurant Technology Solution
TakeOut7 operates two complementary platforms that address critical needs for independent restaurants. The company's flagship ordering platform utilizes an innovative "zero cost" business model, charging consumers a nominal $1.99 service fee while providing restaurants with a complete technology suite including online ordering, kitchen integration, payment processing, and delivery coordination. The platform's AWS serverless architecture ensures scalability and reliability for restaurant partners.
The company's Platr platform provides AI-powered digital marketing solutions that complement the ordering capabilities by offering comprehensive marketing services including website design, social media management, email campaigns, local search optimization, and customer satisfaction surveys. Together, TakeOut7's dual platforms have connected over 1,500 restaurants with more than 20 million customers during the past five years.